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Utah’s Leading Web Design & Development Agency

Modern Web Design with SEO in Mind.

With user-friendly DIY website builders on the rise, just about everyone has a website—making it more important than ever to have a website for your business that stands out. Rock Salt Marketing’s Utah-based team designs and develops modern, highly-functional custom websites that are sure to rise above the competition and anchor your brand’s success. Moreover, our websites are built to be discovered on Google and other search engines.

Too often, search engine optimization is an afterthought. While a business may produce a sleek, well-crafted website ready for launch, very few online users—if any—will find it unless it’s optimized for search engines. In fact, 96.55% of web pages get zero traffic from Google. Publishing a website isn’t enough in the eyes of search engines; they need to know how to interact with your site and understand its content to index it accurately and increase its search visibility. If you want your business to earn a spot in the 3.45%, it’s time to revitalize your site with user-friendly web design strategies and proven SEO techniques.

Companies often design a website and then hire an SEO professional to fix it after the fact for online discoverability. What if you could have a beautiful, modern, and fully developed website built for you that will also perform well on Google from the get-go? Rock Salt’s Salt Lake City web design team prioritizes building sleek, modern, and highly functional websites optimized for Google as soon as they go live, resulting in all of the right conditions for an influx of traffic and qualified leads the minute we hit “publish.” We start our partnership by investigating your site and identifying the obstacles holding you back from peak performance online. Our marketers then collaborate with your team, guiding you through SEO best practices and ensuring your site is built around these practices from the outset rather than optimizing for them later as an afterthought. Rock Salt’s award-winning Utah web designers and SEO specialists focus not only on producing the most creative and appealing website in your industry, but also on optimizing the copy on your website to perform well in search results and ensuring that the site is fast and convenient to navigate. If we are redesigning or migrating your previous website, we will take all of the necessary measures to mitigate—and ideally, avoid—temporary losses of traffic that are typical to sunsetting an old website.

Don’t let poor website development or a lack of SEO-optimized pages prevent you from reaching your online target audience. Rock Salt Marketing is Utah’s trusted website design company, leveraging the power of organic marketing and technical expertise to craft high-converting sites for numerous industries. Contact us to experience how our SEO-focused web designers can transform your online performance.

SEO-Friendly Website Design Services

A modern, search-conscious website attracts online users and builds trust with current clients. Rock Salt’s custom web design services are crafted for businesses of all stripes, whether you own a small, family-owned company or a multi-location franchise. Below are the search-friendly website design services we implement to increase your site’s discoverability:

Cutting-Edge, Flexible Content Management

At Rock Salt Marketing, we build our clients’ websites using cutting-edge, flexible content management systems that adapt to your evolving business needs. This ensures easy updates, scalability, and a seamless user experience for both you and your customers.

Modern User Experience

Our team designs websites following the latest data-driven UX/UI principles to create visually engaging and intuitive experiences. Our approach ensures user-friendly navigation and maximizes customer interaction and conversion rates, helping your business thrive online.

Content Optimization

They say “content is king” for a reason. Content is the #1 ranking factor when it comes to appearing in the top organic search results. We will optimize the content on your website to satisfy searcher intent and be readable to Google, ensuring your site is positioned above the competition.

Technical Performance

The speed and convenience of a website are becoming more critical to showing up well in searches every day. We will take measures to ensure that your website is fast, easy to navigate, and responsive to user expectations.

Site Structure and Hierarchy

An intelligible website structure helps customers (and Google) read your website and reach where you want them to go. Rock Salt’s Utah-based web design team will organize your website according to SEO best practices so nobody questions (including Google) how you expect them to interact with your content.

Site Migration

If you’re replacing another website with one of our modern SEO-friendly websites, we will help you ensure that you don’t lose revenue in the process. We have handled numerous site migrations, including for Fortune 500 companies that receive massive amounts of traffic each day. We understand that your traffic is just as crucial to you as it is to these enterprise companies, if not more so.

Cutting-Edge, Flexible Content Management

At Rock Salt Marketing, we build our clients’ websites using cutting-edge, flexible content management systems that adapt to your evolving business needs. This ensures easy updates, scalability, and a seamless user experience for both you and your customers.

Modern User Experience

Our team designs websites following the latest data-driven UX/UI principles to create visually engaging and intuitive experiences. Our approach ensures user-friendly navigation and maximizes customer interaction and conversion rates, helping your business thrive online.

Content Optimization

They say “content is king” for a reason. Content is the #1 ranking factor when it comes to appearing in the top organic search results. We will optimize the content on your website to satisfy searcher intent and be readable to Google, ensuring your site is positioned above the competition.

Technical Performance

The speed and convenience of a website are becoming more critical to showing up well in searches every day. We will take measures to ensure that your website is fast, easy to navigate, and responsive to user expectations.

Site Structure and Hierarchy

An intelligible website structure helps customers (and Google) read your website and reach where you want them to go. Rock Salt’s Utah-based web design team will organize your website according to SEO best practices so nobody questions (including Google) how you expect them to interact with your content.

Site Migration

If you’re replacing another website with one of our modern SEO-friendly websites, we will help you ensure that you don’t lose revenue in the process. We have handled numerous site migrations, including for Fortune 500 companies that receive massive amounts of traffic each day. We understand that your traffic is just as crucial to you as it is to these enterprise companies, if not more so.

Let's Build a Modern Website Together

Partner with Utah’s top-rated web design agency to uplevel your online performance. When Rock Salt’s team builds your website, we make sure it follows SEO principles from the ground up so that online users can easily find you. Once we understand your business needs, we’ll give you a personalized quote and walk you through our website design process. Click the button below and fill out our contact form, and we’ll get back to you as soon as possible to set up a consultation.

LET'S GET STARTED