Proven Franchise SEO Services
Franchise companies are presented with unique challenges when it comes to ensuring optimal search performance for their numerous franchised business locations. While most businesses are tasked with optimizing website pages and local business listings for a few locations at most, franchise companies are often required to manage the creation and optimization of website pages and local business profiles for hundreds—or even thousands—of locations. Moreover, it’s not an easy task to monitor keyword rankings, website traffic, or conversion data for so many offices or storefronts, let alone to make strategy decisions based on the data or to report it to numerous franchisees—who sometimes have little to no understanding of digital technology or online marketing in the first place. And, of course, the goal of any franchise is to grow. As you add additional business locations and franchise owners to the mix, these challenges of franchise SEO only compound.
Fortunately, our team at Rock Salt Marketing Cooperative has extensive experience providing franchise SEO services, and is adept at meeting these challenges. We’ve worked with some of the nation’s foremost Fortune 500 franchises, and have successfully managed to achieve phenomenal results for thousands of business locations. We’ll work with your marketing team or individual franchisees to deliver the results you expect. We’ll handle content creation, business profile optimization and management, technical performance monitoring, and reporting for all of your existing and future franchise outlets. We’ll integrate as part of your team to help you develop SOP’s, and educate your franchise’s stakeholders on franchise SEO best practices and the importance of enhanced online visibility. Rock Salt Marketing will be a key factor in the online growth of your franchise. Contact us today to get started!
Franchise Content Creation
We’ll research, plan, and produce the content needed to achieve peak online performance for all of your existing and future franchise locations. Generally, this will involve store/office location pages, service pages, and blog articles, to name a few.
Local Business Profiles
We’ll create, optimize, and manage important local business listings for your franchise locations. Some of these listings include Google Business Profiles, Bing Places, Apple Maps/Business Connect, Yelp, and more. We’ll monitor and manage the completion and accuracy of your profiles to increase brand authority and presence across the web.
Acquisition & Site Migration Support
As we help your franchise grow, we’ll also help you migrate legacy sites and listing profiles of any businesses you acquire. As new locations are opened, we’ll set them up for success just as we’ve established an online presence for your existing stores.
Reporting & Education
One of the principal challenges of franchise SEO is reporting results to, and educating, numerous franchisees. We eat, sleep, and breathe SEO; sharing our knowledge with your team will be the highlight of our day. We’ll help them understand the importance of search engine optimization and comprehend results of our work.
Let’s Grow Your Franchise
Our expert team at Rock Salt Marketing Cooperative is ready to help your franchise achieve peak performance online. No matter how many franchise locations you have operating at the moment, we can help you generate more business and grow your digital footprint.
