Franchise companies are presented with unique challenges when it comes to ensuring optimal search performance for their numerous franchised business locations. While most businesses are tasked with optimizing website pages and local business listings for a few locations at most, franchise companies are often required to manage the creation and optimization of website pages and local business profiles for hundreds—or even thousands—of locations. Moreover, it’s not an easy task to monitor keyword rankings, website traffic, or conversion data for so many offices or storefronts, let alone to make strategy decisions based on the data or to report it to numerous franchisees—who sometimes have little to no understanding of digital technology or online marketing in the first place. And, of course, the goal of any franchise is to grow. As you add additional business locations and franchise owners to the mix, these challenges of franchise SEO only compound.
Fortunately, our team at Rock Salt Marketing Cooperative has extensive experience providing franchise SEO services, and is adept at meeting these challenges. We’ve worked with some of the nation’s foremost Fortune 500 franchises, and have successfully managed to achieve phenomenal results for thousands of business locations. We’ll work with your marketing team or individual franchisees to deliver the results you expect. We’ll handle content creation, business profile optimization and management, technical performance monitoring, and reporting for all of your existing and future franchise outlets. We’ll integrate as part of your team to help you develop SOP’s, and educate your franchise’s stakeholders on franchise SEO best practices and the importance of enhanced online visibility. Rock Salt Marketing will be a key factor in the online growth of your franchise. Contact us today to get started!
Our expert team at Rock Salt Marketing Cooperative is ready to help your franchise achieve peak performance online. No matter how many franchise locations you have operating at the moment, we can help you generate more business and grow your digital footprint.
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